Tetra Pak

wyzwanie:
Effective cooperation with a global giant
efekt:
Dozen brands launched
Fruitful global-local relations
zakres:
- corporate strategy,
- communication strategy
- branding and naming
- creative works: packages, ATL, BTL, POS, , sales support, events

Product concept, branding and communication activities on our part and project support from the packaging manufacturer.
Tetra Pak – world leader in the production of food packaging started this co-operation with us in the mid 90s. This is how on the Polish and foreign (Ukrainian) market successfully debuted dozen brands – such as Białe milk, Karotka juice, Białe Wapń milk, Hej! milk, Ale! milk, Zambrowskie milk in Poland and  Burionka milk and Na Zdrowie at our eastern neighbors. Effect? Just have a look at the shelves at the supermarket. Our products have been there for years and are there to stay!

Do you want to achieve success on the Polish market? Let’s get in touch!

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