Isover

wyzwanie:
To break the conservatism of the industry!
efekt:
Bold repozitioning
zakres:
- brand strategy
- communication strategy (BtB, BtC),
- creative works - television, outdoor consumer and trade print , BTL
Spot sponsorski
Spot 15"

The global company of French origin with traditon. Renowned international construction company. Extremaly conservative indusrty. Semingly an unmovable material. However we dared – together with our client – to breach the status quo. The image is refreshed, brand perception rebuilt and each diverse target subgroup revived. Sales went up.

Do you want such an effect? Let’s build together!

Zobacz inne flagowe realizacje