You have business facilities but you don’t have a product?
Product Concept means „making up/creating” your product from scratch – developing its marketing concept, determining its functionality. It also means finding free market space for the product, where it will be able to generate sales and maintain the desired profitability.
On the basis of analysis performed with the use of our original method “Market-Customer-Product”, Product Concept will answer the crucial question: what market advantage should be assigned to your product to make it effectively fight the competition and grow its market value.
Product Concept goes far beyond the advertising and marketing competences, entering the field of economic analysis and business models.
With Product Concept come strategic business decisions (e.g. creating a new production line), which involve expenditures incomparable to standard marketing budgets. With eminently greater responsibility on our part!
Entrusting us Product Concept is a great honor for our company, a challenge, satisfaction and a sign of reliance. We show our gratitude with commitment, knowledge, inspiration and support at every stage of the creation of your product.