Cholester

challenge:
To stop what is about to get high!
results:
market leader within 3 months
problem pictured like never before
scope of work:
- brand of producer strategy and portfolio strategy,
- branding, communication strategy, comprehensive advertising campaign assumptions,
- creative works - television spots, print (trade and end user), outdoor, interactive, BTL,
- sales enforcing activities, events

Against all ods! Rejecting compromises! Breaking market category cliches. High-cholesterol is a problem. Big problem. We didn’t just say it. We did cry it out – along with the Client. It was our battle cry! Thus we made our way to the customers. Thus we torpedod¬†the market with new ¬†brand. Pushing it to place number one. From zero. From developing producer’s strategy and branding – through building portfolio and packing it all over with fiery creative solutions – executed in a large-scale ad campaign. We assisted the Client with every single step – from the cradle until the store shelf.

Now you do the same with us!